Agartala, May 27, 2025: Digital influencers Anirban Bhowmik and Dr. Teesta Saha from Tripura brought the voice of the Northeast to the national stage at the Rising Northeast Investor Summit 2025, held at Bharat Mandapam in New Delhi. The summit, hosted by the Ministry for Development of North Eastern Region (DoNER), aimed to spotlight investment avenues and the growth potential of the eight northeastern states.
With a combined social media following of over half a million, the two content creators were among the few digital voices invited to the high-profile event, which was graced by dignitaries such as Prime Minister Narendra Modi, Union Home Minister Amit Shah, DoNER Minister Jyotiraditya Scindia, and industry stalwarts like Mukesh Ambani and Gautam Adani.
Anirban Bhowmik, who commands an audience of over 400,000 across YouTube, Facebook, and Instagram, is renowned for content that highlights the cultural richness and social narratives of the Northeast. Recognised for his efforts in promoting regional identity, Anirban was personally greeted by DoNER Minister Jyotiraditya Scindia, who lauded his role in bringing attention to the Northeast through digital media.
“It was an honour to be part of such a significant national platform. I’m thankful for the opportunity to represent Tripura and the Northeast,” said Anirban, who holds the distinction of being the first YouTuber from Tripura to receive the Silver Play Button for surpassing 100,000 subscribers. He has also collaborated with major platforms like Zee Music and SVF.
Dr. Teesta Saha, popularly known for her food and lifestyle page By_bornbhukkad, with over 153,000 followers, also made her presence felt at the summit, contributing to discussions on cultural outreach and regional branding.
The summit concluded with a renewed commitment to attract private investment and promote the Northeast as a hub of opportunity, with digital influencers like Anirban and Teesta playing a vital role in reshaping perceptions and elevating the region’s profile nationwide.
